ABOUT

Blond Company is a New York based full-service creative branding agency. We specialize in creative direction, concept development and brand strategy across the hospitality, fashion and lifestyle spaces.

Mikaela Seegers founded Blond Company after working at the intersection of retail and real estate, helping brands to find their physical store locations - the most tangible manifestation of their identity. Fascinated by the undeniable link between strong branding and physical staying power of a brick and mortar location, Mikaela set out to partner with retail and hospitality groups to create unique brands that exude authenticity.

Blond. was founded on the belief that BRAND is the embodiment of SOUL. We imagine, reimagine, create, and direct brands that make this world a more beautiful, impactful, and expressive place.